Marketing Plan for Selling Your Home
Gwinnett County Real Estate and Homes for Sale
Lawrenceville GA, Grayson GA, Snellville GA, Lilburn GA    

                                   
                                                                        

Thinking about selling your  home?  Please consider listing with us...Here's how we will market your property (This can be customized based on your specific needs)

With the unique demands of today's real estate market, selling your home  requires a real estate agent with marketing expertise. My top priority is to get you, my seller client, the highest possible price for your home.  To make  this  happen,  I work closely with you and  employ a variety  of  marketing  tactics. I  listen  carefully  to  understand  your  needs  and  guide you through the entire process of selling your property from listing to closing.


Web Marketing:  It is reported that 86% of all home buyers now use the Internet in their home-search process Homebuyers used the Internet more than other media to search for homes; Homebuyers who search for homes online are more likely than other buyers to use a real estate professional to buy their home. (NAR Profile of Home Buyers and Sellers)

  • Homebuyers, who found an agent online, were more satisfied with their agents than traditional buyers in all aspects of the home buying process. (CAR Internet Versus Traditional Buyers Study)

Because of this and the expected continued growth for online home searches, we feel it's very important to maximize your property listing's online exposure.  While web marketing is an important part of our overall marketing plan, we do realize that the other traditional forms of marketing/advertising remain just as important. 


My  "Home Marketing Plan"

 

Company Objectives

 

1.   To expose your home to the maximum number of  interested and capable buyers;

2.   To educate all interested prospects on the unique features and lifestyle benefits your home offers;

3.   To help you get the highest possible sales price for your home;

4.   To make the listing and sales process easy, convenient,  and problem-free for you;

5.   To educate and assist you in the most effective ways to present your home for the greatest buyer impression;

 

Marketing Plan Elements: 

 

1.   Submit your home listing for exposure to over 45,000 active agents in the Multiple Listing Service system. 

2.   Create and send custom e-Flyers to all area agents informing them of your new listing.

3.   Give you professional advice on presenting your home to show exceptionally well, and sell for the highest possible price; 

4.   Promote your home across the web on site such as Realtor.com, GeorgiaMLS.com, AtlantaMLS.com, Point2Agent.com,  Zillow.com, Backpage.com, HomePages.com, Trulia.com, Yahoo Real Estate, Google , National Relocation Exposure and more !

5.   Create a custom flyer of features and lifestyle benefits of your home for use by cooperating agents showing your home;

6.   Create a custom "listing book" to be placed in your home for buyers to reference home features, lot, utility, and tax information, neighborhood benefits, schools, shopping, medical, and other buyer benefits;

7.   Market your home 24/7 through my 800-Home Information Line,

8.   Maximize showing exposure through professional signage;

9.   Enhance convenience of buyer viewing by placing home on a lockbox;

10. Educate you and potential buyers on the numerous methods of financing the purchase of your home;

11. Suggest constructive changes to your home to make it more appealing, and a sale more likely, to interested buyers;

12. Send a personalized letter to residents in your neighborhood promoting the features and lifestyle benefits of your home;

13. Keep you educated and up-to-date on listing and selling market conditions in your area;

14. Update you on all activity regarding your home: agent showings, feedback. etc.

15. Follow-up on all agents who have shown your home to answer questions, and further motivate buyer interest;

16. Ensure that any offers from buyers are pre-qualified and capable of closing on the purchase;

17. Represent you in contract negotiations with buyers to help generate the highest selling price for the home;

18. Coordinate financing and closing activities on your behalf to ensure a smooth, hassle-free closing

 


Gwinnett County Real Estate and Homes for Sale
Lawrenceville GA, Grayson GA, Snellville GA, Lilburn GA    

Marketing Plan for Selling Your Home
                

 


 

Diane Varner

Team Precision Realty

  2273 Windland Drive
Lawrenceville, GA 30044
 www.DiVarner.com